Corporate Identity and Strapline

It was important creatively to retain a craft related feel, whilst portraying the company as heroic in its endeavours. The motif of the paintbrush held aloft Olympic style, was chosen to do this, also communicating the fact that The Art of Decorating are leaders in their field.

The 'Masters of their Craft' positioning succinctly conveys the company's professionalism.


Art of Decorating Logo